Branded Traffic

Search traffic generated by users searching a company's own brand name, which is easy to rank for and therefore excluded when evaluating whether a site is 'established' in SEO terms.

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You're thinking about your SEO Strategy WRONG! ๐Ÿ›‘
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You're thinking about your SEO Strategy WRONG! ๐Ÿ›‘
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"I don't count branded traffic. It's super easy to rank for branded traffic. You should very easily be able to rank fo..."
"I don't count branded traffic. It's super easy to rank for branded traffic. You should very easily be able to rank for your brand, so we don't count that toward an established site."