Map Pack Reduction

Google's historical reduction of local business results displayed in the map pack from seven listings down to three, an earlier step in Google's pattern of monetizing local search.

1 video Supporting concept Caleb Ulku 1 playable clip
Google's call button Is DEAD, do THIS instead.
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Google's call button Is DEAD, do THIS instead.
2:12
"First, they reduced the map pack from seven business results to just three. Then they started pushing local service a..."
"First, they reduced the map pack from seven business results to just three. Then they started pushing local service ads above the map pack."